I am originally from Italy, and my journey is rooted in an unexpected intersection between the academic rigor of my university background, and a career in visual arts and 2D animation. This duality constantly drives me to explore diverse, multidisciplinary fields.

Curiosity fuels my hands-on experimentation. I constantly dive into new challenges to understand the mechanics that bring ideas to life. Whether I'm writing short films, pitching an animated feature, or exploring generative tools, I thrive in that state of flow where intense dedication makes the clock disappear.

To me, innovation means tearing down the wall between an idea and its execution. It's about stepping outside your comfort zone, embracing emerging realities, and figuring things out along the way.

But what about you?

about me

about you

Innovation isn't a monologue, it’s an ongoing conversation. To build digital experiences that actually resonate, I need to look beyond my own perspective and understand yours.

FINDINGS

  • While 100% agree with the manifesto, the text feels 'too dense' on mobile, and the name creates unintended 'medical' or 'wellness' expectations;

  • Despite loving the 'fresh perspective' and minimalist photograph, users face friction with interactive elements due to QR security concerns and AR scanning issues;

  • There were specific requests to "create searchable 3D list" and "add a map for OR locations" (QR locations);

  • The physical activation of the project hit a cultural friction point, since some users "perceives stickers as urban vandalism";

  • Users are craving a multi-sensory experience, with suggestions to "add sound effects to models;